

Our vision is to redefine trust and authenticity in the communications industry.
We aim to empower emerging companies and pioneers with innovative strategies that not only amplify their message but also build lasting, meaningful connections with their internal and external audiences.
Rooted in the principles of transparency and creativity, we strive to shape reputations that resonate in a fast-evolving, competitive landscape.
Our Goal
We provide comprehensive, proactive communications management, fully tailored to meet each client’s unique needs.
Whether through high-touch press office coordination, CEO positioning, change communications, or more, we design strategies that align with your specific goals.
K72 Team


Jasmin brings nearly 20 years of expertise in crisis communication, CEO positioning, reputation strategy, and internal communications across the energy, tech, and banking sectors.
She has held senior advisory roles at Shell and E.ON, and most recently led reputation and corporate communications for N26, a leading German digital bank.
Sam began her career in journalism, covering M&A and IPOs in the APAC region for Mergermarket.
With over 10 years of experience in consumer, corporate, and financial communications, she has held senior roles at leading companies like N26 and trivago.
Most recently, Sam led the UK branch of Wachsman, a New York-based tech PR firm, where she grew a team serving clients in venture capital, fintech, gaming, and Web3.

Our vision is to redefine trust and authenticity in the communications industry.
We aim to empower emerging companies and pioneers with innovative strategies that not only amplify their message but also build lasting, meaningful connections with their internal and external audiences.
Rooted in the principles of transparency and creativity, we strive to shape reputations that resonate in a fast-evolving, competitive landscape.
Our Goal
We provide comprehensive, proactive communications management, fully tailored to meet each client’s unique needs.
Whether through high-touch press office coordination, CEO positioning, change communications, or more, we design strategies that align with your specific goals.

Jasmin brings nearly 20 years of expertise in crisis communication, CEO positioning, reputation strategy, and internal communications across the energy, tech, and banking sectors.
She has held senior advisory roles at Shell and E.ON, and most recently led reputation and corporate communications for N26, a leading German digital bank.

Sam began her career in journalism, covering M&A and IPOs in the APAC region for Mergermarket.
With over 10 years of experience in consumer, corporate, and financial communications, she has held senior roles at leading companies like N26 and trivago.
Most recently, Sam led the UK branch of Wachsman, a New York-based tech PR firm, where she grew a team serving clients in venture capital, fintech, gaming, and Web3.